BIRDCAGE BUSINESS ANGELS ® — EST. 2015
You’re built to fly.
We make sure you do.
We build the foundations that make everything else work — strategy, identity, digital systems — in the right order.
The problem
You’ve been doing everything.
Just in the wrong order.
Ten years. Hundreds of founder-led brands. The pattern is always the same — tactics without foundations. We fix the order. Everything else follows.
01
Strategy before
everything.
Most agencies start with ads. We start with the question nobody’s asked you yet. Who is this brand actually for — and what do they need to hear to trust you?
“When things stop working — go back to the foundations. Back to people. Back to psychology.”
Who we
work with.
01
The Starter
Ready to launch. Don’t know where to start.
You need a beginning that doesn’t feel overwhelming. We give you the structure and the confidence.
02
The Guesser
Years in. Still winging it.
Inconsistent results. No real strategy. Time to build the foundation under what you’ve already started.
03
The Creator
Big audience. No business yet.
The reach is there. The infrastructure — email list, offers, funnel — isn’t. Let’s build it.
Real brands.
Real results.
Salon
From start-up salon to $1 mil and record sale
Interior Design
From almost-over to fully-booked design firm
Healthcare
From 3 new staff to fully-booked chiropractor
eCommerce
From overspending on ads to 2× the sales
Fashion
Sister-owned brand — 3× more sales
Skincare
From struggling to 5× profit & cult following
Free diagnostic
Is your brand ready to fly?
Find out for free.
Maddy Avery — Founder
Started in a spare bedroom.
Now a global framework.
Almost 20 years in marketing. A career built inside top Sydney agencies, a Bachelor in Media, a Masters in Advertising — and the conviction that the industry was failing the brands that needed it most.
So she built her own method. The Flight Path Framework is now used by thousands of marketers and founders worldwide. Birdcage has worked directly with TikTok, Adobe, and HP — and the same foundations we bring to global brands, we bring to yours.
20Years in marketing
1000sMarketers trained
GlobalBrand partnerships
Three ways
to work with us.
01
Hatch
You have the idea. Now let’s make it real.
The exact framework to launch properly and build it right from day one. Self-paced. Start today.
$129 USD · Self-paced
02
Flight School
You’re ready to build. We’re ready to guide you.
16 weeks. Complete foundation — strategy, messaging, website, funnel. Async coaching + templates.
$2,490 USD · 16 weeks
03
Built by Birdcage
You know what you want. Let us build it.
12 weeks. We build everything — strategy, website, content system, funnel, ads. Application required.
From $12,990 USD · 12 weeks
Ready to
stop guessing?
Free · 30 minutes · No pitch · Straight answers